About Znipe

Znipe is an international company, based in Stockholm. We have a shared passion for esports, gaming, and technology.

Challenges

Current issues with the esports market

Solutions

Znipe solving the issues head on

Industry facing

  • Stable monetisation is difficult to achieve in the current landscape.
  • Advertiser-based revenue streams from online viewers are broken and unsustainable.
  • Limited revenue from content rights, partly because third-party platforms do not pay well
  • Game publishers and tournament organisers don’t own the end-user (Twitch and YouTube do)

Consumer facing

  • Finding specific video content related to teams or players is difficult.
  • Viewing experience is constricted to what’s on the main broadcast.
  • Difficult for new fans to get into watching esports due to a high barrier of entry.
  • Audience engagement is limited to Twitter and spamming Twitch chat.

Industry facing Solutions

  • Adding a new and stable revenue stream that comes directly from the consumer.
  • Upholding the existing pipeling of sales related to content rights.
  • Growing additional revenue streams derived solely from content.
  • Creating a long-term relationship with viewers to gain a better grasp on user behaviour through data.

Consumer facing Solutions

  • Making content accessible and relevant to users through categorisation and search.
  • Allowing users to steer their watch experience with POVs and multi-view functionality.
  • Providing an intuitive experience that helps users understand what’s happening in the game.
  • Merging each user’s gaming experience with watching esports by recommending relevant content.

Market

Identifying new opportunities

While other streaming services like Netflix and HBO boom, esports consumers are lacking behind in their willingness to pay. Znipe strives to create something worth paying for.

Gamer

The gamer has the lastest hardware, and buys in game items.

Our focus is on building a technical bridge between gaming and esports.

Esports fan

It’s hard to get fans to pay and establish B2C relations.

Strategy

Forming new habits

The Znipe platform creates transistion capabilities for gamers playing their favourite games to watching esports content. New learning opportunities are presented creating engagement loops within esports.

Our people

For fans, from fans

Everyone at Znipe has a passion for games and esports.
We value the endemic roots of the industry and work hard to produce work that we believe in and would use ourselves. Every team member brings their unique blend of personality and skillsets to create our dynamic work culture.

Careers

Work with us

We're growing and often looking to add new talent to Znipe. Let's find out together if we are a match, check out the opportunities below or simply contact us with a letter of interest.

Get in touch